Saturday, February 26, 2011

Lady Gaga's 'Born This Way' Video Premieres Monday

Clip makes its TV debut at 5 p.m. ET on MTV's 'The Seven.'
By Jocelyn Vena


Lady Gaga
Photo: Kevin Winter/Getty Images

The time is finally here, Little Monsters! Lady Gaga's "Born This Way" video will premiere on Monday.

The Nick Knight-directed video (which also had some directing assistance from Gaga, her Haus creative team and choreographer Laurieann Gibson) will make its TV debut at 5 p.m. ET on MTV's "The Seven" and will hit the Web at 11 a.m. ET that same day when it premieres on Perez Hilton's website.

Gaga hinted at the premiere late Wednesday night, when she tweeted, "You did it Monsters! Born This Way is #1 in 14 countries + were #1 again on Hot 100! Thank you for believing! Video Monday 28th 11am Est."

Perez Hilton further reports that another cut of the video featuring an acoustic version of the single will be available on iTunes at a later time. All proceeds from that clip will go to charity.

When "The Seven" caught up with Gibson recently, she spoke very highly of the video. "I will tell you it is a life-changing experience," the choreographer said. "You can expect the highest level of execution in vocal music art and dance ... but you will be shocked."

Gaga herself confirmed that sentiment in a recent radio interview, saying the video is about "the birth of a new race within the race of humanity. The birth of a new race that doesn't bear any prejudices. I think the most important thing is that I continue to grow, and I knew when I put [out] 'BTW' it would be a transitional moment, because it doesn't sound like [my previous singles]."

Are you excited for the "Born This Way" video? Let us know in the comments below!

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